What it is
Zip and postal code radius is a condition in the query builder and dynamic tags that lets wineries pull customer lists based on proximity to a specific zip or postal code.
Powered by the GeoNames global zip code dataset, it supports customers in the USA, Canada, South Africa, Australia, and New Zealand.
Why we built it
Reaching the right customers for a local event, a tasting room promotion, or a regional club offer has always required workarounds in Commerce7. Wineries could filter by state, but nothing more precise than that. Zip and Postal Code Radius Search changes that, giving wineries the precision to reach exactly the right nearby audience.
Reach the customers who are close enough to actually show up.
- Wineries can drive real foot traffic and fill seats at events by targeting people who can actually attend, not just anyone on the list
- Works across all markets: USA, Canada, Australia, New Zealand, and South Africa
How it works
Radius Search in Customer Queries
- Create a Customer Query.
- For the property/condition, choose Zip Code or Postal Code.
- Enter a mileage radius and the applicable code value.
- After running the query, you can download the results and/or tag the customers.
New to queries? Learn more here.
Radius Search in Customer Dynamic Tags
- Create a Customer Tag.
- Be sure to choose 'Dynamic' as the tag type.
- For the condition, choose Zip Code or Postal Code.
- Enter a mileage radius and the applicable code value.
- Save the tag.
- Customers who fall into the parameters will be dynamically tagged.
New to Customer Tags? Learn more here.